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Business & Marketing (TC) – year round

The Bachelor of Technology in Business & Marketing trains students to be future intermediate executives who can handle all stages of the marketing of a product or service: from market research to sales, including marketing strategy, commercial communication, negotiation, and customer relations. Graduates are versatile, autonomous and adaptable. It covers business sectors related to sales, marketing and communication.
The course offers genuine assets for a swift integration into the workforce. It also allows graduates the possibility to pursue their studies in order to obtain a Master’s degree.

Business English - Year 2

Module objectives

This module covers all the topics useful for students to develop skills and abilities to progress in global markets. This is achieved through both oral and written work encompassing the following themes :

  • Management of Multicultural Teams;
  • International Marketing;
  • Advertising and Branding;
  • Decision Making;
  • Ethics and Human Resources;
  • Presentations;
  • CSR;
  • Essential Managerial Business Communication – Meetings, Emails, and Telephone.

ECTS Credits

  • 4

Lecture courses

  • 40 hours

Tutorial hours

  • 0 hour

Practical work

  • 0 hour

Teaching language

  • English

Courses materials language

  • English

Business English - Year 3

Module objectives

  • This module covers all the topics useful for students to develop skills and abilities to progress in global markets.

ECTS Credits

  • 4

Lecture courses

  • 40 hours

Tutorial hours

  • 0 hour

Practical work

  • 0 hour

Teaching language

  • English

Courses materials language

  • English

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Module objectives

This module covers all the topics useful for students to develop skills and abilities to progress in global markets. This is achieved through both oral and written work encompassing the following themes :

  • Management of Multicultural Teams;
  • International Marketing;
  • Advertising and Branding;
  • Decision Making;
  • Ethics and Human Resources;
  • Presentations;
  • CSR;
  • Essential Managerial Business Communication - Meetings, Emails, and Telephone.

ECTS Credits

  • 4

Lecture courses

  • 40 hours

Tutorial hours

  • 0 hour

Practical work

  • 0 hour

Teaching language

  • English

Courses materials language

  • English

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Module objectives

  • This module covers all the topics useful for students to develop skills and abilities to progress in global markets.

ECTS Credits

  • 4

Lecture courses

  • 40 hours

Tutorial hours

  • 0 hour

Practical work

  • 0 hour

Teaching language

  • English

Courses materials language

  • English

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